Copy Writing

COPY WRITERS Copy writing can be the difference between a message well written and a message lost in translation. Copy writing takes on the form of writing for press releases, website pages, social media, brochure content, etc. Its aim is to promote a person, business, opinion or idea. Copy writing is the bridge between picture and videos and getting your point across. The right words with right graphics or video have the power to make your campaign impactful. Hence a Copy Writer is a very useful asset to have in any marketing campaign. THE RIGHT CONTENT FOR THE RIGHT TIME

 

Copywriters are used to help create direct mail pieces, tag-lines, jingle lyrics, web page content (although if the purpose is not ultimately promotional, its author might prefer to be called a content writer), online ads, e-mail and other Internet content, television or radio commercial scripts, press releases, white papers, catalogues, billboards, brochures, postcards, sales letters, and other marketing communications media pages

 

 

KEY FUNCTIONS:

1. Blog entries

2. Website content

3. Brochures

4. Presentations

5. Profiles

6. Social Media

7. Reports

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